In the last decade the digital transformation changed the global economy so profoundly that the most valuable companies are not fossil fuel companies anymore, but digital companies such as Apple, Google or Amazon. But it also offers broad opportunities for small companies and startups embracing the chances of the digital transformation. This is also reflected in the number of patent applications for technologies of the fourth industrial revolution (4IR) that grew rapidly in the last decades. The EPO identified a 1400% growth of international patent families since 2000.
Especially technology transfer from universities and researchers with entrepreneurial spirit have today the chance to bring digital and data-driven research to the market and make a difference in society. But to make the economic success sustainable, it is important to learn how to patent typical digital business objects like digital use cases, user and customer journeys or apps. In this webinar you can learn with best practice examples from the European industry how to design digital use cases to make them patentable.
Alexander Wurzer is Professor at the Center for International Intellectual Property Studies (Centre d’Etudes Internationales de la Propriété Industrielle, CEIPI) at the University of Strasbourg, where he is responsible for all academic IP management training programs which are summarized in the IP Business Academy. Prof. Dr. Wurzer is Head of the Steinbeis Transfer Institute for Intellectual Property Management of the Steinbeis Academy and he is Managing Partner at WURZER & KOLLEGEN GmbH. Alex is Chairman of DIN committees DIN 77006 for quality in IP management and DIN 77100 for patent valuation. He is a member of the Board of the German Institute of Invention e. V. (D.I.E.) and Spokesman of the Board of Trustees awarding the Rudolf Diesel Medal, the oldest innovation award in Europe. He is also a jury member for the 2018 German Innovation Award of the German Design Council. He is a Fellow at the Alta Scuola Politecnica in Milan / Turin Polytechnic and a Member of the IP Assessment Expert Group of the European Commission and a member of the high-growth technology business initiative of the European Patent Office.
Check Prof. Dr. Alexander J. Wurzer on LinkedIn!
The Distinguished Speaker Series organized by the TU Wien Innovation Incubation Center (i²c) series is all about exchanging knowledge with the most innovative ecosystems in the world. Each time, a world-renowned speaker is invited to share profound insights on science’s most controversial topics. Participation in these events is free of charge for the entire community. Registration required.
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