by Christopher Lamaison ㅤAs a newly sciencepreneur, market analysis is probably the most challenging yet, most crucial thing to do when evaluating the market potential of research. In order to make fundamental decisions regarding product and service strategy, one must be able to conduct a strategic market analysis and derive relevant market insights. Identifying the…
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Tools and techniques to quickly launch a concept in the market Tools and techniques to quickly launch a concept in the marketㅤ“No business model survives their first contact with the customer”, affirmed Steve Blank, the creator of the Lean Startup movement. However, we often fall in the trap of delaying our reality check, immersed in…
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In this workshop, we will do a short assessment of your individual strengths and have a look at your personality through the lens of positive psychology. We will talk about the mixture of strengths within a team and what might be the benefits and downsides of knowing each other’s strengths. In addition to these, we…
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The most successful ventures are founded by entrepreneurial teams rather than individual entrepreneurs, but a bigger founding team comes with its own challenges to master. In the special case of establishing a university spin-off, the number of founders is likely to be higher, the team members fulfil various roles and have a different level of…
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Are you interested in spinning out your research or bringing your innovative ideas to the market put but you don’t know what sources of funding are out there and what fits? This workshop offers you an overview of the multiple ways you can monetarily support your endeavor as a scientist and as a founder and…
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This workshop will focus on the overall process of setting up a business in Vienna. Register now in order to: 💼 understand the different forms of business entities, their advantages and disadvantages 📂 find out what are the steps and documents needed to register your company 📜 learn what a shareholder agreement is and when…
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by Adrian Zettl, Marketing Lead @ TheVentury. As a newly sciencepreneur, performing a market analysis is probably the most challenging, yet crucial thing to do when evaluating the market potential of your research.This workshop will provide you with the necessary understanding of the concepts and tools required to analyze markets from various perspectives. Identifying the…
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by Gunasekaran Stanish" It’s not about ideas. It’s about making ideas happen." – Scott BelskySo how do we make ideas happen? As an entrepreneur bringing ideas to the market and getting those first pilot customers and collaborations are crucial. Negotiation is such an important skill that differentiates start-up success and ideas staying on the pitch…
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by Slaven StekovicThis workshop focuses on the “Cambridge” approach to managing innovation based on scientific inventions and novel technologies (sometimes also called Three Chasms Approach). This concept is based on the observations of innovation life cycles and maturity trajectories in several global centres of academic innovation. Its purpose is to support innovation managers and entrepreneurs…
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with Maximilian SchausbergerThis workshop will focus on Corporate Venture Capital (CVC) and how to deal with CVCs as a founder. Register now in order to:💵 understand the different types of startup financing and their advantages and disadvantages📄 find out what is needed for a spin-off or start-up to receive Corporate Venture Capital funding📈 learn about…
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with Silvia LacherDo you have a great technological innovation or research result that you would like to bring to market or already have a validated business model – but struggle to approach your desired customers in the B2B sector?You don’t need to be a sales genius to master this step. It is all about understanding…
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with Florian HämmerleCorporate Branding is said to be expensive and time-consuming, its impact on a company's success is simply not easily quantifiable. Furthermore, brand strategies require fundamental know-how in marketing – a vital obstacle for startups, and small or medium enterprises. But without authentic and convincing communication even good ideas remain unseen, ant the company's…
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